As Senior Director of Marketing Communications, Solange is responsible for shaping the brand voice and identity for one of Canada’s most iconic brands. Leading a diverse team across Creative, Social, Media, Restaurant, Regional Marketing and Sponsorship she drives creative excellence, digital leadership, and brand reputation for the Canadian market with particular focus on developing purpose-driven brand marketing initiatives, driving innovation and engagement across emerging media platforms. Solange is a passionate leader who unlocks talent potential and has had great success championing agency accountability and transparency.
Before joining Tim Hortons, Solange held various strategy, media, digital and brand marketing roles at Spinmaster, McDonalds, Shaw Communications, Canwest and Alliance Atlantis.
Solange holds an Honours Bachelor of Arts from the University of Guelph. Solange is an award-winning Marketing Executive who is an avid member of the Canadian Marketing community, having served as a judge for the CMAs (2022), The Mighty Women Awards (2022), The Effies (2022, 2021), The Festival of Media (2018) and Canada’s Next Top Ad Exec (2015). Solange lives in Toronto with her husband, three daughters and dog, is an avid runner, foodie and Peloton addict.